JMBLYA Presents: Jazz Cartier


Jazz Cartier, also known as Jacuzzi La Fleur, is an artist from Toronto that is soon to become one of your favorite poets. Listening to Jazz Cartier is a journey with him as he explores love, lost, solitude, frustrations and other built up emotions.

Jazz Cartier is the stage name of Jaye Adams, and though he is a native of Toronto, he has lived in the United States, Barbados and Kuwait. He credits the different music styles he was exposed to in these locations as all having an influence on his own style as a hip-hop artist. After being accepted into an art program at Columbia College in Chicago, Cartier went against his mother’s wishes and moved back to Toronto to work on music instead. Back in Toronto, Cartier began working with longtime friend and producer Lantz.  

His track “Switch” was regularly played at Toronto Raptors games by team DJ 4Korners and at a Toronto Red Bull Sound Select show in March 2015 he was introduced by celebrity rapper Kardinal Offishall. But it wasn’t until releasing his mixtape Marauding in Paradise in April 2015 that he caught the media’s attention.

Cartier tells Billboard “I’ve been doing this since I was 14. I’ve been practicing in front of the mirror years before my first show. I still practice in front of the mirror. I still get nervous. I’m still a kid on the inside. Like when I hit that stage, that’s what I worked for. All those nights where I was stressing out about shit not happening, I don’t think about that now because look at where we’re at.”

Recently Cartier dropped his project Hotel Paranoia. Singles “Stick and Move” and “Tales” premiered on Drake’s Beats 1 Radio Show, OVO Sound.  With so many different artists emerging out of Toronto, Cartier is remarkably different. Go check out his music before you catch him perform live at this year’s JMBLYA. 

Get your tickets here.